“Making Google Work for You: How To Use Search Marketing To Find High-Converting Leads.“
Featuring Kyle Greenfield of Emergent Ventures
Willow Oaks Country Club
Forest Hill Avenue at Powhite Parkway
Discover why search engine marketing is one of your most profitable sources of untapped customers. Learn how to generate consistent leads with SEO, avoid pitfalls, and set the stage for long-term success online.
You will learn:
- 3 primary sources of leads online
- Push vs pull marketing
- What is SEO?
- Search engine marketing vs search engine optimization
- Why invest in SEO
Kyle Greenfield is a senior level marketing strategist with 10 years of experience working in online marketing.
He has worked as a consultant, entrepreneur, technical project leader, C-level executive, speaker and educator. Greenfield’s expertise spans a broad range of marketing channels, including social media, paid advertising, content and search engine marketing.
Currently, Kyle manages Emergent Ventures, a boutique marketing agency with a focus on search engine optimization and generating organic leads online.
Prior to his work with Emergent Ventures, Kyle spent 4 years as a founder and CEO of Brushfire Media Group, a social media advertising firm providing one of the first in-feed advertising solutions on Web 2.0 platforms.
Kyle completed his graduate work in business at the University of Richmond’s Robins School, and undergraduate work at Oberlin College.
Meeting Sponsor: Elizabeth Ringas of eSBe designs
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